Tasty Paella

SEO For Catering

Bit of Background

Tasty Paella is a Melbourne based catering company. They approached us in order to rank for catering related keywords.

Given their niche of catering, we were able to hyperfocus the SEO strategy to target paella catering keywords, resulting in their primary keywords ranking on the first page after just 1 month of work!

This made for a great case study, showcasing that it's often better for new websites to go after keywords that are more specific and have less competition.

Organic Traffic
(Search Console Data)

The Goal

The goal was to rank in Google for paella catering keywords.

Our SEO agency was able deliver first page rankings after just 1 month of work, and keep them there permanently.

How Did We Get the Rankings Up So Quickly?

By identifying keywords with lower competition, we were able to improve rankings faster, generating cash flow for the business to reinvest into SEO targeting higher‑volume generic keywords with more competition, such as wedding catering.

Rankings were improved using a combination of on‑page, technical, and off‑page techniques, helping Google recognise the website as an authority in the niche.

Primary Ranking Improvements in
6 Months

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      EXCELLENT  
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   Dakota Markin 
 
 
 
 Trustindex verifies that the original source of the review is Google. Outstanding SEO service by Victor. Great communication, no fluff and unreal results. Our rankings and website traffic have improved significantly all because of Victor. 110% highly recommend!
  
 
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   Paul Hoffmann 
 
 
 
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   Roberto Guarderas González 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with SEO SUMMER has been an outstanding experience. Vic Volynski provided flawless support, sharp feedback, and excellent execution throughout the entire process.
Despite the geographic spread—Vic based in Australia, myself in Latin America, and the business targeting the U.S. market—everything ran smoothly and seamlessly. Communication, timelines, and delivery were all handled with a high level of professionalism.
Highly recommended for anyone looking for reliable, high-quality web design, SEO senior expertise and execution.
  
 
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   philip baker 
 
 
 
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Very professional
They took us from unknown to very well known with effective and professional SEO
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   Paula Sandoval 
 
 
 
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   Jessica Vanegas 
 
 
 
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   Luisa Sanchez 
 
 
 
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   Finn Christensen 
 
 
 
 Trustindex verifies that the original source of the review is Google. These guys! Vic's knowledge is incredible. Such and asset to any business looking to win with SEO.
  
 
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   Zak 
 
 
 
 Trustindex verifies that the original source of the review is Google. Vic from SEO Summer not only delivered the service as promised but also provided valuable suggestions that improved our visibility leading to more organic traffic and leads. They’re always accessible and responsive to our queries and concerns. Highly recommend!
  
 
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   Polina Kesov 
 
 
 
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