Shower Ranger

SEO For Glaziers

Bit of Background

Shower Ranger initially came to us for Google Ads, looking to generate more enquiries and consistent cash flow. We launched and optimised paid campaigns that quickly delivered measurable results and new leads for the business.

Once we proved profitability through paid ads, we introduced an SEO strategy to build long term organic growth. Over time, SEO became significantly more profitable than ads, generating consistent enquiries at a lower cost. As organic performance strengthened, we gradually reduced ad spend and reallocated more budget into SEO to maximise overall return

This made for a great case study, showcasing the higher Return on Investment from SEO in the long term.

Organic Traffic
(Search Console Data)

Conversions Website (Monthly)

Conversions GBP (Monthly)

The Goal

The goal was to rank in Google for service related keywords, especially those related to shower screens.

Our SEO agency was able deliver first page rankings after 6 months of work, and SEO officially became cheaper than Google Ads after 9 months.

How Did We Get the Rankings Up So Quickly?

We started by building highly optimised service pages for each core offering. These pages were structured clearly, targeted high intent keywords, and were written to match what customers were actually searching for.

We then strengthened those pages with high quality backlinks, helping improve authority and accelerate rankings.

To support this, we created relevant supporting content that built topical authority around shower screens, mirrors, splashbacks, and related services. This helped Google better understand the depth of expertise on the site.

We also identified opportunities to create new product specific pages targeting different styles and types of glass installations, along with location pages to capture suburb based searches and drive more local enquiries.

Primary Ranking Improvements in
6 Months

Note that rankings were actually much worse when we started (not in top 100 for most keywords), however because we migrated to a new rank tracker this data is lost.

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      EXCELLENT  
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   Dakota Markin 
 
 
 
 Trustindex verifies that the original source of the review is Google. Outstanding SEO service by Victor. Great communication, no fluff and unreal results. Our rankings and website traffic have improved significantly all because of Victor. 110% highly recommend!
  
 
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   Paul Hoffmann 
 
 
 
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   Roberto Guarderas González 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with SEO SUMMER has been an outstanding experience. Vic Volynski provided flawless support, sharp feedback, and excellent execution throughout the entire process.
Despite the geographic spread—Vic based in Australia, myself in Latin America, and the business targeting the U.S. market—everything ran smoothly and seamlessly. Communication, timelines, and delivery were all handled with a high level of professionalism.
Highly recommended for anyone looking for reliable, high-quality web design, SEO senior expertise and execution.
  
 
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   philip baker 
 
 
 
 Trustindex verifies that the original source of the review is Google. Great company to deal with
Very professional
They took us from unknown to very well known with effective and professional SEO
Highly recommend Vic and his team
  
 
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   Paula Sandoval 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve tried a few SEO companies before, but Vic at SEO Summer is a cut above. He’s genuine, explains things in plain English, and you can tell he’s a real SEO specialist. Our rankings are already climbing!
  
 
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   Jessica Vanegas 
 
 
 
 Trustindex verifies that the original source of the review is Google. Vic is an absolute legend when it comes to SEO. The team at SEO Summer are true SEO specialists and have made a huge difference to our website traffic. Highly recommend for any Aussie business!
  
 
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   Luisa Sanchez 
 
 
 
 Trustindex verifies that the original source of the review is Google. So glad we found SEO Summer. Vic took the time to understand our business and came up with a proper SEO strategy. Easily the best SEO company we’ve worked with in Australia.
  
 
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   Finn Christensen 
 
 
 
 Trustindex verifies that the original source of the review is Google. These guys! Vic's knowledge is incredible. Such and asset to any business looking to win with SEO.
  
 
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   Zak 
 
 
 
 Trustindex verifies that the original source of the review is Google. Vic from SEO Summer not only delivered the service as promised but also provided valuable suggestions that improved our visibility leading to more organic traffic and leads. They’re always accessible and responsive to our queries and concerns. Highly recommend!
  
 
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   Polina Kesov 
 
 
 
 Trustindex verifies that the original source of the review is Google. Vic makes all things SEO super easy to understand! He has been helping my business and I highly recommend his services.
  
 
  
  
 
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