CASE STUDY

Local SEO For Landscaping Companies

LANDSCAPING SEO

Trimscapes, a Brisbane-based landscaping company, started SEO to improve organic rankings for landscaping related terms. They came on after seeing poor results from another SEO agency, where their rankings stagnated on the 3rd page of Google for multiple months with little progress. 

They had also seen a severe Google penalty for over-optimised anchor text which lead them to seek alternative SEO services. 

Work began in September 2022. We reversed the Google penalty and we have seen traffic rise exponentially since then, making for a great landscaping SEO case study.  

trimscapes landscaping ahrefs traffic data
ORGANIC TRAFFIC (SEARCH CONSOLE DATA)
trimscapes organic traffic search console
keyword rankings landscaping google
The Goal 

The goal was to rank in Google for landscaping terms. 

Our SEO agency came up with a strategy to rank for the generic term ‘landscaping’ as well as ‘landscaping Brisbane’ and ‘landscaping’ + the most profitable Brisbane suburbs. Below are the results after less than 6 months. 

HOW DID WE GET THE RANKINGS UP?

In simple terms we made changes to the front facing text as well as the backend meta data of the site. We fixed up any technical issues such as load speed and indexing. We then ran a relentless outreach campaign that secured highly relevant and authoritative Australian backlinks from landscaping related websites. This resulted in exceptional local SEO for this landscaping company.  

You can read about the full process in our SEO for Dummies Guide if you’re interested.

SOME OF THE RANKING IMPROVEMENTS IN 6 MONTHS

(Primary keywords are outlined in blue)

ranking improvements landscaping

‘Landscaping’ keyword as searched from Brisbane

*Google results differ when searching from different locations because Google prioritises local businesses.
However, you can test this yourself by going to iSearchFrom

google search results seo landscaping case study

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Based on 32 reviews
Luke Cleland
Luke Cleland
2024-05-02
We have been a client of Vic's now for about 6 months, cannot recommend him enough. He has done some amazing work with our seo and is always happy to explain things and not only make changes depending on our preferences but works around our preferences to give us the best results. Since starting with SeoSummer we have gone from not appearing on google at all to being one of the first results in our area. Cannot be happier. 6/5 ⭐️ if i could.
Rosalie Eva Wang
Rosalie Eva Wang
2024-04-17
I had a fantastic experience working with this SEO agency. Their expertise in boosting website rankings and increasing organic traffic is truly impressive!
Yuetong Zheng
Yuetong Zheng
2024-01-21
SEO Summer proved to be an outstanding SEO company for my business. Their strategy significantly boosted my organic reach, bringing in quality traffic and leads.
Misha Shnaider
Misha Shnaider
2024-01-13
I had a fantastic experience with SEO Summer! Their SEO services really helped improve my website's visibility and search engine rankings. I saw a noticeable increase in organic traffic and my business has benefited greatly from their expertise.
Larissa Flores
Larissa Flores
2024-01-13
I had a very good experience. Vic of SEO summer helped me to increase my businesses.
Josh Ratcliffe
Josh Ratcliffe
2024-01-12
Vic has done a lot of SEO work for me on my website has proven himself well and truly. I’m getting fantastic leads and plenty of results. Can’t recommend him enough!
william Wood
william Wood
2023-12-01
We were recommended to Vic from SEO Summer by one of our clients. His knowledge and expertise with SEO and Google ads has been a revelation for our business. Our online enquires alone have increased by over 500% !
Tom Kyriacou
Tom Kyriacou
2023-09-25
It was an absolute pleasure working with SEO Summer! Their expertise is unmatched, and I'm thrilled with the results. Their friendly, professional service is a game-changer for my business. I'll definitely continue working with them in the future!
Andrea Olaya
Andrea Olaya
2023-09-16
I recommended Victor 100%. He is the best.He help me with my Company.
Sebastian Rosales
Sebastian Rosales
2023-08-13
Excellent service, Víc and his agency SEO Summer was able to increase the traffic on my website in 2 months, 100% organically, I definitely recommend it.
For The Same Budget…

You could be getting much better results for the fraction of the cost of Google Ads and Facebook Ads by investing in SEO.

Each time someone clicks your ad, you are paying usually between $1 – $10, depending on the industry. Many of the people clicking it don’t even intend to buy. Bots and competitors can hike up your costs even more!

Although SEO takes some time to take off, in the long run it’s much more cost effective, so get in touch for landscaping SEO services today!

SEO VS GOOGLE & FACEBOOK ADS

Unlike other forms of marketing, SEO cost does not go up when people click on your website. This is a massive benefit from a cost-analysis point of view, and makes SEO much more scalable.

Learn more about how SEO compares in our guide, Pros & Cons of Different Types of Digital Marketing.

seo vs google ads vs facebook ads
pie graph comparing seo ctr and ads ctr
graph of seo vs google ads traffic over time