SEO ROI Calculator

This SEO ROI calculator is designed to give an approximate return on investment from SEO for your business. It takes into account your keyword, industry conversion rate, and the average value of each sale/lead.

Step 1.

Find the Keyword Volume - CLICK HERE

Step 2.

Choose what organic position you'd like to obtain

Step 3.

Choose your industry

Step 4.

Provide an average value that each sale/lead is worth

Step #1

Keyword Research Tool for Keyword Volume

Keyword volume is the amount of people searching for your products or services. This is usually denoted in 'per month' and is specific to a particular region.

How can I find the volume of my keyword for free?

Ubersuggest is a great free tool for keyword research:

1. Type your keyword
2. Select the location (country/city)
3. Press 'Search'

*This is not the be all and end all. There are many considerations, including that a single page will rank for many similar keywords, and so it's easy to underestimate the potential. The data should also be taken with a grain of salt, especially in emerging and highly niche industries.

Step #2

CTR And Organic Position

Click through rate (CTR) based on organic position in Google is well documented, and it's no surprise that position 1 in Google takes the majority of the organic cake.

Depending on the exact Search Engine Results Page this may slightly differ, but generally we find that position 1 takes about 27% of clicks.

As you go down the organic positions, CTR diminishes exponentially. The second page is all but invisible - very few people ever look beyond the first page.